Like the demise of Blockbuster, the surprise with the news that Marketing is likely to go monthly is more in the fact that it hadn’t closed years ago.
That a weekly controlled circulation title has survived this far into the decade deserves some sort of award, but at least we will now all be spared dozens of poly wrapped magazines clogging up the post room because they are addressed to people who left the company years previously.
Haymarket have not yet confirmed that Marketing will change frequency, but if by the end of 2013 either it or Centaur’s Marketing Week are still publishing every week, I’ll eat my sporran. The bigger question really is whether they will still be publishing at all.
I know it’s all jest but the guy that founded Haymarket in the 1950′s is the Government’s expert on growth. According to the Guardian his mate in the cabinet has been looking to recycle all the sheets of paper the Cabinet uses to plot the economy at a mill in the UK.Has he heard of the iPad?
Comment by mr x — January 24, 2013 @ 3:06 pm |