The attached puff piece in The Guardian about Wonderland magazine (you know, the one on Dragon’s Den) caught Frazer’s eye this morning because certain bits of it don’t seem to add up. “International expansion”, “survived and prospered”, “burgeoning publishing empire” combined with what the writer implies is a need for cash.
Perhaps the key paragraph is this one: “Although both titles are filled with an impressive array of advertising …, the last accounts filed by Visual Talent show that it had less than
£70,000 in the bank.”
And the claimed sale of 80,000 (“half of them overseas”)? With no ABC return it’s impossible to be definitive, but have you ever seen a copy of it? Anywhere?