Private Frazer’s Doomed Magazines

June 4, 2009

Out of money

Filed under: B2B magazines,closures — privatefraser @ 5:45 pm

The Economist Group has closed CFO Europe, its monthly magazine for finance directors.

Economist Group managing director Susan Clark said: “… structural changes in the business-to-business advertising market have made achieving acceptable profit levels very difficult for CFO Europe.”

Or, translated, “we’ve only just realised that the ad-funded, controlled circulation model is a dead duck.”

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1 Comment »

  1. […] During my Citigate days, clients used to be desperate to get into CFO Europe. It was one of most respected financial business trade titles so it was a surprise to learn via Private Frazer’s blog that it’s been shut down. […]

    Pingback by Magazine closures « Business Media — June 8, 2009 @ 4:08 pm | Reply


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