Private Frazer’s Doomed Magazines

October 25, 2013

Mizz Hit

Filed under: closures,consumer magazines — privatefraser @ 4:53 pm
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It’s taken a while to get some confirmation on this, but Panini have axed Mizz, the magazine for teen and pre-teen girls they bought from IPC back in 2006.

Back in 2005 Mizz sold 70,000 copies, which had dropped to under 30,000 by the end of 2011 and just 25,000 last year.

Some people think that kids are migrating to yon interweb instead of reading print, but that can’t have been true of Mizz readers given that the title’s website would have looked dated back in 2001. In fact – and this is something that I haven’t seen on a magazine website this century – if you wanted to subscribe online to Mizz you had to download a form. Glorious.


Calm down, calm down

Filed under: closures,consumer magazines — privatefraser @ 4:23 pm

After 19 issues, Well Red magazine, an unofficial Liverpool FC fanzine (wouldn’t you know “written by fans, for fans“) has blown for full time.

Magazines closing? Dey do do dat dough don’t dey dough.

October 14, 2013

Punctured Bicycle

Filed under: closures,consumer magazines — privatefraser @ 8:46 am
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The wheel has come off Privateer magazine, the mountain-biking brother to Rouleur, with the announcement that issue 18 will be the last.

Privateer had a hefty – nine English poonds! – cover price, hoping that the market would pay top dollar for high-end production, a non-standard format and limited adverts (see “The Golden Age of Magazines” passim).

It wouldn’t.

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